Opunzia is an exclusive location for events in the metropolitan area of Bari. Our consultancy project began with the name: the "Opuntias" (formerly "Opuntie") are succulent plants that are part of the cactus family. Opuntia is read with a z but it is written with a T, and from this particularity it was decided to draw an unpublished glyph capable of holding together the grapheme of "t" with the phoneme of "z". This glyph was the cornerstone on which we built the entire branding.
